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Old 12-04-2003, 08:29 PM   #15
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Is that a moonroof on top ???
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Old 12-04-2003, 08:45 PM   #16
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The more things change...

The more they stay the same.

Doc Holman would be proud!

(Doc Holman's 1935 Airstream Torpedo WBCCI #1935)
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Old 12-04-2003, 09:01 PM   #17
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Here it is!

Spent all week at the Louisville RVIA show. Here's a pic of the Base Camp. It looks pretty darn cool in person. This was purely a concept, the rear clamshell doors (in the tent) were taped shut so I assume there was probably no interior.

They had some boards around it touting the camper, climber, mountain biker lifestyle.
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Old 12-04-2003, 09:05 PM   #18
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another pic
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Old 12-04-2003, 09:06 PM   #19
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one more
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Old 12-04-2003, 09:20 PM   #20
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Oh...and then there was this

This thing got a lot of laughs....Chinook builds this massive off road class B/C. This year, I assume with their tongue in their cheek, they built this CHUMMER (Chinook + Hummer).

Certainly an attention getter. It even had CHUMMER in the grill like a real HUMMER.
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Old 12-04-2003, 09:23 PM   #21
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Thumbs up Steve...

Great shots! Thanks!

Roger
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Old 12-04-2003, 09:32 PM   #22
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Say it ain't so, Wally

I hope it is well recieved by the RV crowd in general, but I first bought a TT to get away from the nuisance and inconvenience of tent camping. Combining canvas and metal to make halfbreeds like this IMHO should be left to the SOB crowd, not associated with the Airstream name which to me has always symbolized quality, longevity and the ultimate camping experience.
Why the beancounters at Airstream would feel the need to compete in the pop-up market is beyond me but maybe I'm just an old fogey.
Can't you just envision a campground full of Pontiac Aztecs pulling these things and spending half of their time setting up/taking down their rigs?
I'll pass.

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Old 12-04-2003, 09:58 PM   #23
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but maybe setting a trend......

Next in line?:
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Old 12-04-2003, 10:26 PM   #24
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Well...IMHO I think this is a pretty smart concept for AS. They are certainly increasing in popularity with the entry level (and fastest growing) age category (35 - 45) in RV sales. But they don't really have any entry level products. ($38K is NOT entry level!)

This seems to me to me to be a great "crossover" concept that answers the camping, outdoors, sea kayaking, SUV/Minivan owners who wants to move up from the tent but still be cool, hip and trendy and perhaps, dare I say it, even want a toy hauler. This could get them into something that is unique and has the brand recognition and heritage of AS behind it - pure marketing brilliance.

I suspect this might not be well received initially by the current AS crowd but honestly - so what? AS is in business to make money and grow their brand. They've been doing a great job promoting the brand and generating interest in their products from a fairly new market but don't have a product price point to land this interest on. Good for them for thinking of this one. At least there is one manufacturer that is not afraid to think outside the [white] box and push some buttons.

Besides...we all need a market to sell our aging AS's to when we're all too old to drive anymore!

BTW – that Freightliner B rocks. Very nice inside and out, great cockpit and all the engineering you would expect from AS. If I were looking for a B this one would be my pick for sure.
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Old 12-05-2003, 07:19 AM   #25
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Originally posted by swebster@myrvadvanta
Well...IMHO I think this is a pretty smart concept for AS. They are certainly increasing in popularity with the entry level (and fastest growing) age category (35 - 45) in RV sales. But they don't really have any entry level products. ($38K is NOT entry level!)

I've gotta agree with Steve... none of us are going to dump our current Airstreams for one of these... it wasn't meant to appeal to us (unlike the squarestream that was targeted at the then-current trade-up market). This is pretty brilliant. They're looking to grab white-box market share from those twenty and thirty-somethings driving M-class Mercedes and (God help us, Azteks and Honda Elements).

I've also got to say that I think it was a stroke of genius to base the design on one of Wally Byam's original magazine-pattern trailer designs from 1933.

How much more Airstream could you want? Retro and cutting edge at the same time!!!

Roger
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Old 12-05-2003, 09:41 AM   #26
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Airstream Yugo??

One of the features I like best about these forums is that we can disagree without being disagreeable.
I respect the opinions of those who favor Airstream's entry into the world of bottom dollar camping but I would much prefer that AS focus their attention into maintaining the Airstream name as a symbol of American excellence and pride in RV's.
The Base Camp may well be a product whose time has come but at what price? Can we reasonably expect a Base camp to still be in use 65 years from now? What's the life expectancy of a canvas trailer?
My personal view is that the Base camp will go the way of the Ford Edsel or new formula coca-cola.
Purist Airstreamers will find this a bitter pill to swallow, much as the Squarestream..
If I want excellence in a car, I buy a Rolls, in a motorcycle I buy a Harley, in an RV I buy an Airstream.
What's in a name? I suspect a whole heck of a lot.
Hey Mr. Airstream tech, the zipper on my Airstream is stuck, what should I do?
Bah, humbug.

Rog
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Old 12-05-2003, 10:46 AM   #27
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Rog,
You are making great points on this topic. But I think they plan to make the zipper out of Alcoa Aluminum so as long as you keep it clear coated (or polished) it should give you a lifetime of trouble free service!

Actually you are right about this representing a crossroads for AS. They have an aging fleet of inventory (and owners for that matter) in the used market which because of the very quality and reliability they are know for, is cannibalizing their own new units sales.

We've all read the articles about how cool and hip AS's are becoming, but in almost every article I’ve read, the author lets readers know that even though a new one could set you back $40K - $75K, over 60% of all AS are still on the road and some can be picked up for a mere $3,000. So dealers end up competing for sales with the very units they sold years ago.

I'm a perfect example of this problem. I love AS's. I can't wait to see the new 05 Classic MH. But, I'm not a good AS customer from a “growing the new market” perspective since I specifically bought a used AS because I knew it would provide reliable and long term service well into the foreseeable future. And…I plan to hold onto it for as long as I can.

I'm not advocating planned obsolescence but the industry is based on a four to five year trade up model. If AS owners buy and hold then AS may not survive. They’ll need new blood and an entry point into their product lineup if they are going to capitalize on this changing RV marketplace.

In any case….it will be interesting to watch from my Airstream.
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Old 12-05-2003, 11:14 AM   #28
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They have an aging fleet of inventory (and owners for that matter) in the used market which because of the very quality and reliability they are know for, is cannibalizing their own new units sales.
If Airstream takes this line, they are confusing opportunity with excuse.

Airstream is after websites for 'dilution' of the trade name yet they do more to dilute it by putting that name on offerings like this and on other offerings that do not enforce the classic image.

The million dollar trailer park show on the Travel Channel recently called about every old trailer they showed an 'airstream' - without regard to box, teardrop, or brand name.

That aging fleet represents a market for Airstream - just ask Andy! Thor could leverage that market with upgrades, repairs, replacement parts, modification kits, information, and more. And this effort could complement a modern line. Can you imagine being able to buy an 'empty' shell that you could outfit with custom parts to suit your needs, budget, and personal design goals? Parts designed to 'plug in' with a consistent style theme, quality level, and fit?

I sometimes wonder if Airstream really knows what it is selling.
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