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Old 08-05-2012, 12:07 PM   #1
kingfisher24's Avatar
2005 28' International CCD
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(To) Buy a new airstream

just for fun and...the resulting information....

what do we think is a dead serious ( on the buyer's side , of course) offer , to a dealer, in the pursuit of the purchase of a 2013 airstream travel trailer...

would it be 10% of MSRP??

would 20% be considered a serious, not insulting price???

they may not budge off list....but i think they do...will...just what is a serious ...buying price?????? thse days and times.....

and the Four P's(Paula, Phoenix and Peabody II and Pearl)…Peabody is here…..
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Old 08-05-2012, 12:17 PM   #2
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We got 20% off but at a different time of the year (December). It's hard to insult the salesman. These trailers are high ticket items and they are glad to see bodies in the showroom. This might be a bad time of the year to buy.


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Old 08-05-2012, 12:38 PM   #3
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We got 20% off and didn't think twice about negotiating hard to get it....but know your position of strength, how long the unit has been on their lot or other leverage. Remember, if you buy local they'd prefer you as a buyer, then they can start working warranty items on AS's dime and a good dealer has secured another customer for the future.
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Old 08-05-2012, 01:54 PM   #4
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20% seems the norm. We were fortunate to get 25% because it was the end of the production year, and it had been on the lot for about a month.
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Old 08-05-2012, 02:00 PM   #5
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Carrol and Paula, This might not be a bad time to be looking. Especially if you can find a 2012 model on the dealer's lot that fits your needs. They want the space for the 2013 models so they should be more motivated to move it off the lot. They will not be as motivated to sell a 2013 model at this time of year.

Check the VIN Plate (street side front) for the date of manufacture of the unit. That will let you know how long it has been in the system.

25% or 20% off - especially if you put green folding cash money on the table, can be hard to pass up for a sale. Offer 25% off and settle for 20%.

Get back on the road folks - - New Years Eve at Picacho is coming up fast!
Howard and Carolyn

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Old 08-05-2012, 02:02 PM   #6
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Originally Posted by kingfisher24
just for fun and...the resulting information....

what do we think is a dead serious ( on the buyer's side , of course) offer , to a dealer, in the pursuit of the purchase of a 2013 airstream travel trailer...

would it be 10% of MSRP??

would 20% be considered a serious, not insulting price???

they may not budge off list....but i think they do...will...just what is a serious ...buying price?????? thse days and times.....
LOL! Ever been on an airplane and found out that the passenger next to you got a lower priced ticket!? Twenty off the MSRP -- it's not a "real" number in the real world. You want a real price? It's the used price from the first buyer that wants to sell after buying at MSRP or the dealer at the end-of-the-month/season that has to clear the showroom floor. The margin built into the MSRP is designed to make it look as if the buyer is really getting a savings. The savings on a AS is really a factor of how LONG you keep it, provided you don't keep trading-up too often. These toys are just like boats: Happy when buying and happier when selling!
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Old 08-05-2012, 02:36 PM   #7
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20% off should be a starting point, if they balk at that go elsewhere.
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The good news: it was never locked."
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Old 08-05-2012, 02:57 PM   #8
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Originally Posted by Urbanologist View Post
..... These toys are just like boats: Happy when buying and happier when selling!
I have owned lots of boats over the years. I have always been happiest when purchasing and sad when selling. I think I would feel the same with Airstreams.... But that may just be me!
Scott, Becky & Heidi (our standard poodle and travel companion)
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Old 08-05-2012, 04:06 PM   #9
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How long ago did you sell your Airstream that you were full-timing in? Was there a reason you decided to sell it instead of just keeping it and using it? With a little patience and some looking you will find that trailer you want.

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Old 08-05-2012, 05:01 PM   #10
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Since the Great Recession started people have reported about 17-25% off list. Before that it was harder to get deals that good (we bought before the Recession and got 17% off).

In negotiating, a salesman will always try to get you to commit to a number you will pay and then he will come down and you will come up and after a while you will be somewhere good or bad. Try to get him to tell you how low he will go, then counter with a lower number. When you are close to a deal, people usually split the difference.

Decide beforehand how high you will go and stick to it and still try for a lower price. Don't let aluminum seduce you (again?).

With cars and trucks I have offered prices substantially below wholesale just to get something going. But with them it is easy to find out wholesale and not so much with RV's. Go low and if the salesman is insulted he's either faking it or he should find another line of work. I refuse to deal with salesmen and demand to see the sales manager because that's who makes the decisions.

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Old 08-05-2012, 06:19 PM   #11
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If you go to the online NADA Recreation Vehicle Guide, they'll give three numbers: MSRP, low retail, and average retail, for any RV that's at least a year old. If you're buying new, there won't be low retail and average retail prices reported yet, so use the one-year-old prices as a starting point.

Low retail is often about 30% off MSRP, and is about 10% more than you would get as a trade-in value. It's close to but still above dealer cost, and represents the lowest price that anybody paid in the past year for that make and model.

Your initial offer should be close to the "low retail" value, or even below it. Once you lay a price on the table, you'll never be able to go lower than that, so leave yourself some wiggle room by initially offering slightly less than the estimated dealer cost.

Ever notice how dealers tend to write a price on a piece of paper and show it to you, rather than just telling you a price? You should do the same. Write down two prices, on separate pieces of paper, before you even walk in the door. The first is what you intend as an initial offer based on the research you've done.

After the dealer writes down a price, if his number is higher than your first number, show him your first number, and start negotiating from there. If his number is lower than yours, throw out that first number you wrote and wing it by offering about 10% less than the price he put on the table.

The second number you write down on a separate piece of paper is the most you're willing to spend. You never show this one to the dealer. It's there as a reminder to you. If you can't get the price below this number, you walk away from the negotiation and try a different dealer.

Don't ever let the dealer talk you into negotiating on a monthly payment price: "We can put you in a new RV for $185 per month!" That's a trap, because they'll base it on financing the purchase for twenty years at some unknown interest rate that is likely more than you would pay for bank or credit union financing. Always negotiate on the final, all-inclusive price, never on a monthly price.
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Old 08-06-2012, 08:04 AM   #12
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We are also in Texas and purchased a new AS last year. After checking prices at most of the Texas dealers, we ended up purchasing from a large AS dealer in Florida. Quoted us a take it or leave it price over the phone which was substantially lower than any other price.

Did not care for the games played at the central Texas dealer.
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Old 08-08-2012, 06:13 AM   #13
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We bought new last fall. Saved $7,000 by driving a few 100 miles.
I'd check around, if i were you.
We traded in our older (04) Bambi, so it's impossible to really know what % off list we were at, but just comparing the bottom line we found very large differences around just the Midwest.
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Old 08-08-2012, 06:55 AM   #14
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The other side of the story in comparing prices is where you will get your trailer serviced. While your warranty is good at any Airstream dealership, that dealership will know if you bought the trailer from them or not. While that should be inconsequential, when you are dealing with problems and you want your dealer to go to bat for you, or you have a last minute problem that needs repair before a trip, that purchase from the dealer doing the service carries a lot more clout in their mind. I did the shopping and could have gotten my first Airstream at a $400 lower price if I had driven to a dealer about 500 miles from here. As it ended I bought locally and have never regretted that decision due to the service level I get from my local dealership.


Jack Canavera
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'04 Classic 30' S.O.,'03 GMC Savana 2500,'14 Honda CTX 700
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