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Old 02-23-2010, 01:15 AM   #1
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Lipstick on a pig... WBCCI Missing the mark.

In the latest round of WBCCI blunders, it looks like the Blue Beret will be published online... Big Deal you say??? Well, yes! Here is what happened. Some Web Design Firm called Richardson Media & Publishing LLC. is publishing the Blue Beret on online using the totally free service ISSUU (we have used this service to publish all sorts of publication work we have been involved with). Their name is plastered at the bottom of the web page - where have we seen THAT before?

The point being that I am guessing that WBCCI is paying Richardson a hefty $$$ to buy a domain name and put together a page using free online services just to publish a document that nobody will care one iota about - the Blue Beret. Total expendse to Richardson - less than $150 per year., Cost to WBCCI??? $15,000????

This is a joke - if this is the new marketing $$$$ the leadership of WBCCI agreed to spend, they are getting savagely ripped off by Richardson.
ISSUU is a free service that WBCCI could have set up for free (ok that is redundant).
President Tom Collier sells this a s a member benefit to the Florida State Rally - but this "out of the box" thinking actually cost the club money....

In our business, we have used this free service to provide publications to prospective clients - free... The operative word here is FREE - no design services needed to put it together.
This, like WBCCI's forums, misses the mark and could have been done with NO EXPENSE for the club and its members. But rest assured - you are paying for this.

Ask Tom this question, how much did you pay for this service???? Hosted off "The Planet" via virtualtoolset.com (This is the same service the WBCCI Forums Administrator said was hosted off the cost of Africa". We are talking bargain basement hosting here! The goal - trying to get Members to get the BB online for free without receiving a paper copy. The members will see no reduction in their dues but WBCCI will see the savings (beyond what they are paying to have this hosted for them).

This is another case of WBCCI lipstick on a pig - like WBCCI's other web forays - somebody is making money but WBCCI will see no benefit. They, like the membership will just write a check for an idea that has not been researched, for a design that denies the WBCCI identity....

BTW - in case you are wondering about Richardson Media's many awards - they are all from the Texas Chamber of Commerce. Getting an award from a chamber of commerce is like taking candy from a baby. This is not much more than seeing a web site promote another (where have we seen that before).

WBCCI members - enjoy seeing your membership dollars at work.
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Old 02-23-2010, 02:58 AM   #2
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Blue Beret On-Line

I don't see anything of what you are speaking. I have been checking the on-line version of the Blue Beret since they started posting it. Just where exactly is this name being "plastered"?

BTW, Great job on getting the magazine on-line. This is a huge improvement for the club, in my view. I can see it developing as each issue comes on and I am sure it will be evolving. In surveys of the club members a couple years ago, this was one of the requests.
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Old 02-23-2010, 05:11 AM   #3
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Pam,
I think you are looking at the .PDF that has been on wbcci.org for several months, and I agree it is great.
The IP announced a new site at FL. State with flip pages, no download ability and has print too small to read in full screen on a netbook. If there was zoom capability I could not find it.

The link to the new site is http://www.blueberetonline.com/
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Old 02-23-2010, 06:05 AM   #4
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I reviewed the blueberetonline.com website using FireFox, Google Chrome, and Internet Explorer on a 10X16 display and found it difficult to operate with all browsers. The zoom feature makes it difficult to follow along.

The whole concept of trying to make a web document look like a printed magazine is poor. The flip pages get in the way and it takes longer to find what you want to read. If you want to bring communications into the 21st century you need to make the complete shift to having the magazine turn into a continuous web page with operating links and sidebar menu to allow the reader easy access to continuous articles and page access to particular subject matter.

Magazines have their format to maximize their use of the printed pages available. The web has none of these restrictions. You do not need to make a web document difficult to use by using a presentation program that tries to duplicate the antiquated past.

I have already written an E-mail directly to Fred about my findings. I encourage other members to do the same. I am not going to publish his e-mail address here, but you can easily find it in your 2009 International Directory. They forgot to put it in the 2010 edition.
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Old 02-23-2010, 06:46 AM   #5
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I did find you can zoom it by clicking the middle of the page.
Still have not found a way to save it.
I really think the ..PDF file is a better way to go.
I sent a note in via the contact link at wbcci.org..
Who is Fred? Can you identify him by trailer # if you don't want to post the address?
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Old 02-23-2010, 07:13 AM   #6
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Thank you

I have been going to WBCCI.org and under the General Information is the Blue Beret. It was pretty easy to work and was a huge improvement.

Thank you for the new format link. I was able to zoom in and read it. It is a bit awkward. It's the same as my online catalogs that are duplicates of their print catalogs.

The NEU is in the middle of experimenting with putting our newsletter on line for members. We found out very quickly that the format needed to be completely different from print, so our webmaster has taken the components and interpreted them for the website.

As the NEU editor I have been putting together the usual print format in MS Publisher. I then make a pdf that can be posted or emailed. Now that won't work, so the new web based newsletter is being developed. This old dog will have to learn new tricks it seems.

It all takes time.

I would like to see your comments sent to the publications chairperson at WBCCI. They may not understand the differences and what other options they have.
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Old 02-23-2010, 08:57 AM   #7
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I just opened it here at the office. The tool bar is right at the top to go full screen and change the page layout to your preference. Richardson Media's name is at the bottom of the page until you zoom in and actually start to read the publication. I thought it was easy to use and a big step in the right direction.....
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Old 02-23-2010, 09:34 AM   #8
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Step in the right direction? - That would have been to host that document online at WBCCI - not spending more $$$ to buy a domain name, have some "firm" charge more $$$ to put up a simple header graphic and link to a free page flipping repository. This is something that could have and should have been kept entirely in house, on the cheap.
Each time we have to pay some outside firm to handle these needs, we get more expense.
Just as a side note - we put the VAC's newsletter online for the members to read and there is a free version for non-registered users. VAC Pubs. The cost to the VAC was maybe $50 for the ability to do that. WBCCI could have done the same...
How much did this cost the club to repost what is already free? Why get a domain name, hosting and why have to pay somebody to update this monthly? Why??? It is a waste of $$$.
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Old 02-23-2010, 02:04 PM   #9
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How many of you folks that are NOT going to renew your membership next year because of the lack of financel responsibility by the IBT that brought on the dues increase have sent a Email to the WBCCI office telling them you are not going to renew next year?
I have and so should you.
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Old 02-24-2010, 06:03 AM   #10
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Quote:
Originally Posted by jimmini View Post
How many of you folks that are NOT going to renew your membership next year because of the lack of financel responsibility by the IBT that brought on the dues increase have sent a Email to the WBCCI office telling them you are not going to renew next year?
I have and so should you.
Absolutely, I have renewed and will continue to do so.

Quitting is an absurd concept for me. I would rather work the issues and push for change in a constructive way.

I am not taking my ball and going home.
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Old 02-24-2010, 06:06 AM   #11
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Good volunteer

Quote:
Originally Posted by Buttercup View Post
Step in the right direction? - That would have been to host that document online at WBCCI - not spending more $$$ to buy a domain name, have some "firm" charge more $$$ to put up a simple header graphic and link to a free page flipping repository. This is something that could have and should have been kept entirely in house, on the cheap.
Each time we have to pay some outside firm to handle these needs, we get more expense.
Just as a side note - we put the VAC's newsletter online for the members to read and there is a free version for non-registered users. VAC Pubs. The cost to the VAC was maybe $50 for the ability to do that. WBCCI could have done the same...
How much did this cost the club to repost what is already free? Why get a domain name, hosting and why have to pay somebody to update this monthly? Why??? It is a waste of $$$.
You have a lot of knowledge. You'd make a great volunteer for this effort. Have you considered offering? This is just the kind of in-house knowledge that is needed.
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Old 02-24-2010, 06:16 AM   #12
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Pam,
Do you not know Tim? You must not, because he has volunteered thousands of hours to the club. He is the guy responsible for the vac website and his wife is editor and publisher of the Vintage Advantage. You might want to ask some of the guys at the top to volunteer their services instead of being compensated for their efforts.
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Old 02-24-2010, 08:20 AM   #13
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We all have the right to leave or stay.I have joined more clubs.The wbcci, is still working to make the club better not matter how much money they waste on spending.
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Old 02-24-2010, 12:41 PM   #14
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Quote:
Originally Posted by Pam View Post
You have a lot of knowledge. You'd make a great volunteer for this effort. Have you considered offering? This is just the kind of in-house knowledge that is needed.
Pam, Thanks for the vote of confidence. However, I have already been through the WBCCI wringer in the volunteer department. There is an entire history there that you are likely unaware of but which involves WBCCI club forums, its administrators and managers, several grievances, attempts to shutdown my web site(s), intentional blocking, etc... I have even had a non-wbcci member tell me he would join the club if I did a web site for WBCCI (he wont join any other way I guess).
I have no intention of going through that again. Nope - All the positive thoughts about the club do not change the fact that the direction is wrong and therefore, not in the best interest of the club.
I am quite content however to continue to provide for the VAC all the assistance they need in their web needs.
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